Company Name: MultiCultiBaby

Logo Design MultiCultiBaby


This ecommerce site offers children’s books, music, and eventually educational toys and games, with a focus on books highlighting racial and ethnic diversity. The designers created an design that draws the eye with its intriguing composition of layered shapes. Once the viewer glances at the design a few seconds, several layers of meaning unfold. At first glance, the circles are merely a backdrop for each of the company’s initials. The colors of the circles are fairly up-front in their meanin


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