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Nothing short of Logogate

June 8th, 2011

US Department of the Interior participates in an alarming new trend by crowdsourcing their logo design.
Can you hear the bells toll?
Today, the logo design profession has died. Alright, fine, it has not died yet per se, but a very severe blow has definitely been dealt to it. If not treated quickly, this blow could even turn out to be mortal.
What happened, exactly? Well, it appears that the US Department of the Interior has decided to crowdsource a logo design. We have already spoken of crowdsourcing in our blog previously, so you know why it’s dangerous, and you know why it’s rather immoral. You also know that, despite all this, it’s currently the most Read the rest of this entry »

BRICKS TO BRANDS

May 5th, 2011

Risto-Jussi Isopahkala’s project “Logo Tourist” invites us to see famous landmarks in a whole new light.

logo designs





















What if the Eiffel Tower was made not of metal bars, but of pieces shaped like Xerox’ iconic pixilated X-shaped logo, crowned with Budweiser Anheuser-Busch’s logo, with the A and the eagle? What if the Louvre was made of AIG, GAP, Caterpillar, Adidas logos?

What if someone built an entire city made of nothing but the symbols of the most successful brands?

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Free Logos Part 2

April 15th, 2011

 

Budget's too tight? Can't spend money on logo design? No problem! Just download one of these high quality logos, for free! Simply throw in some customization of your own, and you've got yourself a logo!

Each logo design was created by LogoBee designers using Adobe Illustrator. They are provided free of charge for you to download in scalable vector format (Adobe Illustrator CS3). Click the picture of a logo to download it.  For more freebies, check out LogoBee's first free logos collection here:

You are welcome to use these logos for your business or for personal use, but we have to ask you not to distribute them without permission.

Free logo designs







Logo #7: A series of hills with a church in the distance, a single star gently shining in the skies above. The outwards shape of the logo suggests a cross or perhaps a star. Peace and quiet are conveyed by the smooth colors and curvy lines of the logo, making it an ideal choice for a church.

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Google’s Doodle mystery

March 25th, 2011

Google are well known for their simple yet innovative products, all aimed at getting us to click on those ubiquitous monetized ads. Google’s best known product is undoubtedly their search engine. Used by an estimated 300 million people every day, the web page may look relatively simple, but uses some powerful search technology to deliver accurate results every time.
To keep the search page interesting, Google have built up something of a cult following by changing their “doodle”, or logo, almost every day. Halloween sees the G.O.O.G.L.E. bedecked with cobwebs and spiders, at Christmas time it’s flashing with fairy lights and glistening with snow. Sometimes, the doodle is just for fun. Thursday 7th September was one of those “miscellaneous” days, and yet on that day, the infamous logo sparked a Twitter frenzy and even made the news.
The logo appeared fragmented into balls of color that moved away from the user’s mouse pointer, only to settle again when you typed in the search bar. Web developers the world over scratched their heads in puzzlement – how did they do that? (http://www.youtube.com/watch?v=cuNNcdD6G9A)
Speculators have proposed that the atomized Google logo made use of a new technology called CSS3 (Cascading Style Sheet). Here, each ball of colour was in fact the element of a web page, coded to look circular instead of rectangular, and to move away from the cursor at any point other than the search bar. Clever, eh?

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Is it logo evolution?

January 15th, 2011

All things in life change. Technology evolves. The same can be said about human mentality. Therefore it is really not surprising that art, and of course design, is undergoing constant changes.
The nowadays worldwide, famous organisation YMCA (Young Men’s Christian Organization) is a prime example of this rule, having gone through many logos over the course of its existence.
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Jump in quality for Rio Olympics Logo

January 5th, 2011

 

Rio Olympics logo designs
Back when it was announced that Rio de Janeiro would host the 2016 Olympic games, their candidate logo was quite frankly a bit strange. In fact, I don't quite understand what was it meant to represent. My best guess is that it's probably a weird hybrid between a heart and some kind of flower. Of course, it might also have been some kind of insect. Or two headless people hugging a reversed pine tree. Seriously, people should not be taking lessons from the London Olympics logo already discussed on this very blog. Non harmonious shapes, strange coloring and awkward positioning, Rio's candidate logo was not quite as bad as London's pile of scrap, but close up there.

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How To Create a Logo: Part 2 – The Concept

October 26th, 2010

Saint Cross Medical logo design













In part 1 of this blog post series, we looked at the process of developing a brief for a graphic logo design project. Asking the right questions in order to build up a scope for the project is a crucial first step for the graphic designer, who needs to obtain enough information about the company, its values and the image it wishes to portray, to be able to develop a striking and instantly recognizable logo. There inevitably comes a point in this process however, where the designer needs to start actually designing, so what happens next? While each graphic designer has their own modus operandi, the design process generally starts with a good old fashioned sketch. Forget your Photoshops and your Illustrators for the time being, a graphic designer’s real best friend at this stage is a 2B pencil and a piece of paper.

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Mind the Gap

October 12th, 2010

Gap logo designs

 

It’s always a risky move for any corporation to change its logo, and when internationally known clothing retailer Gap tried it recently, they soon learned that the customer is always right!

With industry experts suggesting that Gap was feeling out of touch with its client base in these times of economic crisis, a Gap spokesperson said that “after 20 years, it was time for change”. It was out with capital letters and a serif typeface, and in with Helvetica logotype and a blue gradient box design element – to the outcry of graphic designers and members of the public all over the world. 

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How To Create a Logo: Part 1 – The Brief

August 20th, 2010

 

The role of the graphic designer in creating a great logo for a particular company is a very important job – that logo will be used on the company’s advertising and marketing materials, on their website, on emails, on letterheads and stationery. It speaks volumes about the company’s ethos, its style, its purpose. A logo is a focus point for the eye, and a point of reference for the brain.

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Wise Business Decision Making: Outsourcing your Logo Design

June 12th, 2010

You've been in business for more than a couple of years. You've enjoyed moderate success through positive word of mouth and by delivering top-level quality of service, but your industry is becoming more and more competitive and the need for a more professional look is becoming imperative. Sound familiar? The truth is that in today's market even the best companies need to sell its image and brand in order to succeed. This is achieved primarily via the company logo as it is associated with all of the company media: letterhead, envelopes, websites, business cards, brochures and advertising campaigns.

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Changing the face of your company – is it worth it?

February 19th, 2010

 

 

new logo design
On the left, the current Spartans' logo. On the right, the proposed new one.
 

 

Changing a logo is not a simple task, and it’s rarely even useful.

There are monetary concerns, for one thing. Changing a logo means that you have to replace the old logo by the new one on all products related to your company. This is a small concern for internet firms whose logo only appears online, but for a team like the Michigan State University’s Spartans, it means replacing all the uniforms, souvenirs etc.

However, even more importantly, when you alter your logo, it’s the whole image of your company that you change.

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Green Logos

January 10th, 2010

These days, global warming and ecology overall are quite the hot topics and there is no need to say that concern for the environment is a great plus for any company. So how can you show the world your desire to protect the planet?  Getting an appropriate logo is one of the ways.
It is far from true that a logo related to nature is not modern. A professional designer can make a “green” logo cool and edgy. The diversity of nature related logos is stunning as well. Below are a few neat examples of plant themed logos:
Trees are obviously a great theme, after all, what says “green” like a tree? As you will see, there is a great many ways to design a tree themed logo. This particular creator went for a realistic approach: the beautiful tree on this logo looks almost as if it was a photo.

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2012 Olympics logo belongs in the scrap heap

November 24th, 2009

London Olympic logo


So, designers came up with a bad logo. And when I say bad, trust me, I mean it. I have seen 5 years old kids draw things more beautiful than this “work of art”.

And the Olympic Committee somehow approved of that logo design.

And now, people don’t like it. For some mysterious reason.

And all the officials have to say is, “This is surprising”. Way to go, geniuses. I personally find nothing “surprising” in that reaction. This logo is bad. Did I mention that already? Yes I did. But allow me to mention it again, for when something is so mind-bogglingly horrible, saying it is bad just once is certainly not enough.

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Free Logos

September 18th, 2009

 

The LogoBee design team knows that free stuff is hard to find and quality free stuff even harder! After 10 years in the business, we wish to fix that problem by sharing our logo design savvy by offering these high-quality free logos for you to download.

Each logo design was created by our talented designers using Adobe Illustrator. They are provided free of charge for you to download in scalable vector format (Adobe Illustrator CS3). Click the picture of a logo to download it. Each logo includes a brief description of what we think it would be better used for, but the possibilities are endless!

You are welcome to use these logos for your business or for personal use, but we have to ask you not to distribute them without permission.

Free logo designs






 

 

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LogoBee`s second logo design tutorial is released

April 2nd, 2009

Shiny ball tutorialLogoBee`s second logo design tutorial is released 
Immediately following the release of their first logo design tutorial, LogoBee wastes no time before releasing a new one! This new tutorial describes the creation of the shiny sphere. This is an interesting project, encompassing the use of some new techniques such as the gradient mesh tool and transparency. The techniques described apply to Illustrator CS3 and CS4. Once again, we hope that many users will enjoy the tutorial and find it very useful and interesting. Click here to go to the tutorial

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